Who should read these Guidelines?
The regulator is very clear in these guidelines that “Charity trustees have overall responsibility and accountability for their charity and this includes fundraising activities of the charity”
This means that if you are on the broad of a charity you need to have full oversight of the fundraising activities your organization is undertaking.
“Trustees should ensure that all key people within their charity who are involved in fundraising implement the approaches and practices set out in these Guidelines”.
Pleading ignorance if something goes wrong is not an acceptable line of defense for trustees when it comes to your fundraising activity anymore.
Equally, management and those working in fundraising within a charity need to ensure that their trustees take on their responsibilities to oversee fundraising. The guidelines are there to be read for those who need to manage fundraising within your organization bot upwards and downwards.