Download the 2016 Irish Fundraising Performance Report

The 6th annual Fundraising Performance Report has now been published by 2into3 and made avaiilable to the Irish not-for-profit sector. It provides a detailed overview of a representative sample of organisations and insights into their activities and experiences, especially in relation to fundraising. 

This report estimates the total amount of fundraised income or philanthropy in Ireland in 2014 and takes into account the now established size of the sector in light of the Charities Regulatory Authority’s registered list of charities and the Benefacts database, which has adapted the John Hopkins Classification in consultation with national stakeholders. 

This report highlights the critical importance of making improvements to the quality of data in the sector. There is a need for the sector to come together and address this gap in order to develop a knowledge base on which to benchmark and make decisions. 

Key findings and other points emerging from the Report include:

  • The sector increased the amount of income it earned from fundraising by 7% between 2013 and 2014, in spite of several high-profile scandals affecting the sector.
  • Ireland’s per capita giving is €183; half that of the U.K. and four times less than the U.S.
  • Ireland’s tax incentive to give is at odds with practically all developed economies.
  • State funding accounted for 43% of total sector income.

Other findings:

  • Education is the largest not-for-profit sector making up 26% of the total size of the sector.
  • Health has the largest income accounting for 28% of all not-for-profit income.
  • The majority of organisations in the sector are extremely small – just over 50% have an income of less than €100,000.
  •  Most not-for-profits have few paid staff – 63% employ less than five people.
  •  The majority of fundraised income is raised through “relationships” including “regular giving” and “direct marketing appeals.”
  •  The average cost of fundraising is 30c per €1 raised.
  •  Legacies, corporate donations, major gifts and emergency appeals are the most cost effective fundraising methods.
  •  Selling items and local/community fundraising are the least cost effective fundraising techniques. 

Download the Report here >>