Notice

Sligo Volunteer Centre is offering 3 workshops on Digital Marketing incl. Social Media for community/voluntary groups. The workshops will be on Wednesday evenings 7-10pm, venue in Sligo town to be confirmed. The Beginners Workshop is aimed exclusively at groups who are not yet using Social Media. The Intermediate Workshops are recommended for organisations who have a presence but want to learn how to use it more effectively, e.g. for a fundraising campaign.

Wed 29th January 7-10pm

Beginners - Introduction to Digital Marketing

Aimed at groups who do not yet have a Social Media presence – this can be a stand alone workshop or you can sign up for all three.

Topics:      

Into to Social Media Marketing: Facebook, Twitter and Linkedin

Intro to search engine marketing (how your organisation is found online)

Wed 12th February 7-10pm

Intermediate 1 - Developing your Organisation’s Digital Presence

Both intermediate workshops are aimed at groups who are using Digital Marketing but want to make it more effective. Participants must sign up for both workshops.

Topics:      

Developing your Digital Marketing Strategy

Free online PR using other website, blogs and social channels

Simple design tips to improve how your group looks online

Online fundraising tools (incl. Kickstarter and Fundit)

Wed 5th March 7-10pm

Intermediate 2 - Tips, Tricks and Everything Else

Topics:      

Free tools to manage your digital marketing strategy from any device

Social Media Policies – Who needs one & How to create one

How to stay updated on online trends & tools

Recap / Q & A

All participants must be fully computer proficient. Computers will be available but you are welcome to bring your own laptop if preferred.

Trainer: Denise Rushe of Starling Digital Media, winner of an Irish Internet Award and Sligo IT lecturer. Email support will be provided by Denise for the duration of the workshops.

Cost €10 per workshop – places will only be secured with payment. For more info/to book contact Riona in Sligo Volunteer Centre on 071-9111043 riona@volunteersligo.ie

This project is supported by Sligo LEADER Partnership Company & Pobal under the Local and Community Development Programme.